August 25, 2010 The Truth About Car Colors | New Car Guide for 2011 | Driven: 2011 Ford Edge | Spied! 2013 BMW M6 | Sexiest Cars Under $35,000
Car Colors: They're More Than Skin Deep
What your car's paintjob says about you — and can it get you ticketed?
Henry Ford certainly made things easy when he stipulated that customers for his rugged Model T could have any color they wanted, so long as it was black. Today's car buyer faces a vastly more complicated decision-making process when choosing the paintjob for his or her new vehicle.
There's no way of knowing whether Mr. Ford would have approved of the eight colors currently available with the 2011 Fiesta SE subcompact sedan. Our guess is "Tuxedo Black" might have won his approval — although "Lime Squeeze Metallic" would probably have cost someone his job.
What your car's paintjob says about you — and can it get you ticketed?
Henry Ford certainly made things easy when he stipulated that customers for his rugged Model T could have any color they wanted, so long as it was black. Today's car buyer faces a vastly more complicated decision-making process when choosing the paintjob for his or her new vehicle.
There's no way of knowing whether Mr. Ford would have approved of the eight colors currently available with the 2011 Fiesta SE subcompact sedan. Our guess is "Tuxedo Black" might have won his approval — although "Lime Squeeze Metallic" would probably have cost someone his job.